Google Panda Slaps Tight On UK Tech Sites, Revolutionizing The Playing Turf

By STAFF Reporter

May 03, 2011

SEO is an inexact science and in recent times, owing to mushrooming web-pages, and exponential growth in Internet technology, search engines have been facing lots of problem in indexing pages. In fact, the ground reality is, search engine has become increasingly irritating because of unwarranted websites top the chart. Just type “SEO” on Google, and it will present you 576 million results, and ironically most of them do not have specific information on it.

Search engine optimization is a big business and frequently Google (who has the monopoly over Internet domain) when alter its ranking algorithms – which they do often – most websites catch sneeze under the diseased term called “metrics”.

The latest algorithm metrics nicknamed the “Panda Updates” has passed a shock wave much into the crowd of SEO marketers. This results a drastic change in their websites ranking and of course profit.

Many prominent UK tech sites have suffered from this recent “Google dance”, dropping their rankings drastically, demoting the sites because of unscrupulous means of writing contents and other several factors. The update has also affected on the European Commission, Microsoft-owned Ciao, which will virtually vanish from search results because of downgrading.

On the other hand, many sites such as Google’s own YouTube as well as other tech sites such as Techcrunch and Mashable and newspaper websites such Mirror and The Independent gets benefited with the Panda Update.

How often Google algorithm play its part?

You can expect future sweeping and effect could be drastic because Google more often change in its algorithm several times a year. Most of the times changes are subtle and affect on websites are long term rather short term jerks.

Basically backlinks are the strongest way to promote your sites. These are a sort of “vote of confidence” and search engine looks for how many actually vote for you.

The recent Panda Update dismisses those sites, which are made by tools such as autoblogging or for the sole purpose of using AdSense. A site with overflowing ads actually ranks low and gets a severe slap by the Panda.

To Make Panda Happy

• Do not link to low quality sites. It’s better not to be linked with poor quality site than get a backlink from a low ranked site. Google considers it as a matter of negative relationship.

• Focus backlinks from high quality sites of your niche. Directory and article submission are also worthy but of high quality.

• Its better to focus primarily on content because in recent algorithm it has been experimented that a good quality, genuine content will rise to the ladder easily rather than high quantity though scrapped from other sites. Also, attach a blog to your site; blogs are the best way to keep your site fresh. Moreover, Google gives special attention to blogs. 

• Best to build your brand and to know and to be known is Social Media. It is the best way to share your value.

Based on the research it is found that the Google algorithm is accurate at pinpointing sites quality. Therefore, if you have the conviction your site is of high quality, it will surely be impacted with the Panda.

When Panda will not be impressed with you?

1. Duplicate content is the worst enemy of Panda. This can be applied to a page, a site or in worst cases both. Even poorly rewritten content is also an irritation for Panda.

2. A high percentage of pages with low quality and duplicate content.

3. Inappropriate adverts can also put your site on the low pedestal.

4. Black or grey hat SEO technique such as a page is optimized with different keywords and not matched between page content and search queries.

5. Unwarranted use of heavy-duty keywords during on-page SEO.

6. High bounce rate.

7. Minimum time stay.

8. High percentage of boilerplate content.

9. Low or no quality inbound links.

10. No mention or links from social media or other high rated sites.

The Losers:

Losers from Google's 'Panda' UK update
domain	New Search Visibility	Old Search Visibility	difference	loss in %
source: Search Metrics
moneypage.com	25	39231	-39206	-99.94
pricedash.com	127	55141	-55014	-99.77
njobs.org.uk	92	30693	-30601	-99.7
voucherstar.co.uk	126	38748	-38622	-99.67
osoyou.com	96	26668	-26572	-99.64
zath.co.uk	161	39768	-39607	-99.6
shoppingvouchers.co.uk	134	30056	-29922	-99.55
discountshoppinguk.co.uk	491	66270	-65779	-99.26
just-food.com	293	39282	-38989	-99.25
webdevelopersnotes.com	583	54948	-54365	-98.94
netvouchercodes.co.uk	1935	152376	-150441	-98.73
pocket-lint.com	2128	165956	-163828	-98.72
killerstartups.com	869	52717	-51848	-98.35
wakoopa.com	1334	71525	-70191	-98.13
aceshowbiz.com	907	46188	-45281	-98.04
everydaysale.co.uk	3822	175800	-171978	-97.83
hotfrog.co.uk	1124	44863	-43739	-97.49
phonesreview.co.uk	864	33418	-32554	-97.41
electricpig.co.uk	1678	60882	-59204	-97.24
kgbanswers.co.uk	1009	31427	-30418	-96.79
biznut.co.uk	3865	118715	-114850	-96.74
shopsafe.co.uk	1064	32359	-31295	-96.71
themecraft.net	1163	34070	-32907	-96.59
cylex-uk.co.uk	2010	56744	-54734	-96.46
whosdatedwho.com	2314	60476	-58162	-96.17
itproportal.com	1245	32533	-31288	-96.17
autopartstrader.co.uk	1162	30282	-29120	-96.16
screenrush.co.uk	1093	27930	-26837	-96.09
techworld.com	1400	34923	-33523	-95.99
qype.co.uk	5307	126801	-121494	-95.81
wikio.com	1819	43194	-41375	-95.79
couponsnapshot.co.uk	1845	41463	-39618	-95.55
airfaresflights.co.uk	4100	89924	-85824	-95.44
suite101.com	1658	35957	-34299	-95.39
techeye.net	1879	38828	-36949	-95.16
computerweekly.com	1733	35299	-33566	-95.09
justtheflight.co.uk	2500	50806	-48306	-95.08
associatedcontent.com	2239	44158	-41919	-94.93
radioandtelly.co.uk	2539	49276	-46737	-94.85
dooyoo.co.uk	14654	282837	-268183	-94.82
hunkymalestars.com	1638	29970	-28332	-94.53
visit4info.com	2092	36365	-34273	-94.25
ciao.co.uk	20723	335697	-314974	-93.83
ezinearticles.com	3577	56704	-53127	-93.69
savoo.co.uk	4047	56118	-52071	-92.79
soccerlens.com	2216	29481	-27265	-92.48
fanpix.net	3340	43163	-39823	-92.26
twenga.co.uk	5690	71095	-65405	-92
reghardware.com	6133	72206	-66073	-91.51
aboutbritain.com	2877	33327	-30450	-91.37
wikio.co.uk	10627	114833	-104206	-90.75
markosweb.com	12844	136590	-123746	-90.6
reviewcentre.com	68096	648704	-580608	-89.5
pcwb.co.uk	3447	31890	-28443	-89.19
trustpilot.co.uk	3868	35230	-31362	-89.02
articlesbase.com	4139	36568	-32429	-88.68
voucherhub.com	9756	84783	-75027	-88.49
comparestoreprices.co.uk	5658	48219	-42561	-88.27
xomba.com	4050	33916	-29866	-88.06
promotionalcodes.org.uk	31992	262717	-230725	-87.82
worldtravelguide.net	6245	47922	-41677	-86.97
idealo.co.uk	5846	44100	-38254	-86.74
yourcounty.co.uk	5094	37145	-32051	-86.29
freedownloadscenter.com	6349	45040	-38691	-85.9
hubpages.com	26099	182704	-156605	-85.72
voucherseeker.co.uk	9086	62342	-53256	-85.43
buzzle.com	7113	47319	-40206	-84.97
mahalo.com	31609	166781	-135172	-81.05
play.com	305883	336067	-30184	-8.98
techwatch.co.uk	12341	56793	-44452	-78.27
computing.net	11689	50721	-39032	-76.95
vouchercodes.com	21481	91535	-70054	-76.53
soft82.com	8747	37062	-28315	-76.4
londontown.com	10315	41456	-31141	-75.12
shopping.com	15402	59608	-44206	-74.16
broadbandgenie.co.uk	11156	43181	-32025	-74.16
wisegeek.com	21680	83584	-61904	-74.06
flightmapping.com	13086	47787	-34701	-72.62
ehow.co.uk	33402	120596	-87194	-72.3
brothersoft.com	90625	295898	-205273	-69.37
yourdictionary.com	20625	60991	-40366	-66.18
discountvouchers.co.uk	65751	178428	-112677	-63.15
techradar.com	49761	116832	-67071	-57.41
myvouchercodes.co.uk	289948	661560	-371612	-56.17
answers.com	142129	310111	-167982	-54.17
pcadvisor.co.uk	39730	85628	-45898	-53.6
ehow.com	93902	201781	-107879	-53.46
shopzilla.co.uk	40470	86937	-46467	-53.45
fairinvestment.co.uk	43728	92214	-48486	-52.58
money.co.uk	25726	53588	-27862	-51.99
buyyourcar.co.uk	41542	85021	-43479	-51.14
mobileshop.com	35495	69436	-33941	-48.88
mydeco.com	34252	63063	-28811	-45.69
reevoo.com	38253	65519	-27266	-41.62
squidoo.com	52450	81811	-29361	-35.89
about.com	543243	760583	-217340	-28.58
passport.net	94318	122568	-28250	-23.05
softonic.com	184838	225647	-40809	-18.09

The Winners:

Winners from Google's 'Panda' UK update
domain	New Search Visibility	Old Search Visibility	difference	Percentage
source: Search Metrics
ebay.co.uk	1469346	1034302	435044	42.1
techcrunch.com	174797	124220	50577	40.7
national-lottery.co.uk	292053	209357	82696	39.5
econsultancy.com	186175	135804	50371	37.1
thisismoney.co.uk	234717	180377	54340	30.1
siteslike.com	175869	140279	35590	25.4
mirror.co.uk	275876	220937	54939	24.9
blogspot.com	1006719	819832	186887	22.8
mashable.com	295137	240714	54423	22.6
itv.com	345470	282300	63170	22.4
metro.co.uk	181507	149271	32236	21.6
independent.co.uk	471896	388280	83616	21.5
mozilla.org	146282	122471	23811	19.4
youtube.com	8856696	7446902	1409794	18.9
vimeo.com	168979	142182	26797	18.9
wordpress.com	331836	279738	52098	18.6
laterooms.com	150533	127297	23236	18.3
dailymotion.com	577590	490328	87262	17.8
soundcloud.com	150998	128569	22429	17.5

Judge Slams Google Books
A federal judge rejected a Google settlement that would allow it to post millions of books online. It's the latest blow in Google's long effort to scan and make books available electronically. Amir Efrati explains the latest to Stacey Delo

Google Instant Becomes Instant Hit

Google Instant, Instant Search By Google

By ONE Liners Agency

Google speeds up with its new product Google Instant. Announced Wednesday by CEO Eric Schmidt at the IFA show in Berlin, Google Instant is the new definition of its search engine.

Google shifts the fundamental of searching with Google Instant. Instead of thinking search as an outcome, Google tries to make people think search to be a process. In Google Instant you constantly refine your query without 'searching' actually, or hitting the 'enter' button.

Google bets that this is the world of instant communication, so why not the search engine be instant. The Google Instant will produce a search with every keystroke. Not only this, even the sponsored links will change with every keystroke.

Schmidt said in his keynote address in Berlin, "We're trying very hard to get you something fast... Never underestimate the power of fast. Quick, quick, quick-we want to help you right now." Later in the speech, he also spoke of Google understanding what users want before they've even asked for it, in almost psychic-like fashion: "We can understand things like what you really meant."

Google Instant is surely the biggest change in Google. The moment one types anything, the page produces information and the button of "I'm Feeling Lucky" vanishes. The Instant, technically speaking, is something unquestionably amazing.

Google Instant tries to understand what is in your mind and show suggestions accordingly. So, no need to finish typing and no need to hit the enter button with Google Instant.

Video: Sergy Brin, Co-founder of Google Inc., says Instant to Draw More Users

Google Accused of Betraying Internet Golden Rule in Net Neutrality Row
THE TELEGRAPH: Google, the internet giant, has been accused of betraying one of the most widely accepted "laws" of the internet called net neutrality; the principle that everyone has equal access.

The firm has admitted that it has been in talks with the US communications provider Verizon and even agreed an outline plan on how internet traffic should be carried over networks.

However, many have already voiced fears that if the plan becomes public, it could serve as a blueprint for how to carve up the internet and sell the best performance to the highest bidder.

Some critics have described it as "doomsday scenario" that "marks the beginning of the end of the internet as you know it".

Google said discrimination is permissible in some circumstances.

The principle of net neutrality was one of the founding ideas of the web.

Gigi Sohn, president of Public Knowledge, a digital rights campaign group, said: "The deal between Verizon and Google about how to manage internet traffic is deeply regrettable and should be considered meaningless.

"The fate of the internet is too large a matter to be decided by negotiations involving two companies."

Josh Silver, president of Free Press, a media reform group, wrote a piece in the Huffington Post and warned: "Since its beginnings, the Net was a level playing field that allowed all content to move at the same speed, whether it's ABC News or your uncle's video blog.

"That's all about to change, and the result couldn't be more bleak for the future of the Internet, for television, radio and independent voices." >>> Andy Bloxham | Friday, August 06, 2010

Sen. Franken: Stop the Corporate Takeover of the Media


A Note to Google Users on Net Neutrality *:
The Internet as we know it is facing a serious threat. There's a debate heating up in Washington, DC on something called "net neutrality" – and it's a debate that's so important Google is asking you to get involved. We're asking you to take action to protect Internet freedom.

In the next few days, the House of Representatives is going to vote on a bill that would fundamentally alter the Internet. That bill, and one that may come up for a key vote in the Senate in the next few weeks, would give the big phone and cable companies the power to pick and choose what you will be able to see and do on the Internet.

Today the Internet is an information highway where anybody – no matter how large or small, how traditional or unconventional – has equal access. But the phone and cable monopolies, who control almost all Internet access, want the power to choose who gets access to high-speed lanes and whose content gets seen first and fastest. They want to build a two-tiered system and block the on-ramps for those who can't pay.

Creativity, innovation and a free and open marketplace are all at stake in this fight. Please call your representative (202-224-3121) and let your voice be heard.

Thanks for your time, your concern and your support.

Eric Schmidt [Source: Google Help Center] | 2006

* My - my! How things change when big money and huge profits are involved! – Mark

Josh Silver >>>

Follow Josh Silver on Twitter >>>

Google was among a number companies which opposed a successful California initiative to legally define 'marriage' as exclusively a union between a man and a woman. Image: Google Images
Google Pays Gay Workers Extra
THE TELEGRAPH: Google has begun paying extra to its gay employees in the US to compensate them for additional taxes on their benefits.

The search engine giant yesterday adjusted the pay packets of employees in same sex relationships to offset income tax they have to pay on health insurance for their partners[.]

Gay couples have also been given the same rights as heterosexuals to take off from work for family or medical reasons, Cynthia Yeung of the Google's strategic development team said in a blog post.

The company has strong gay representation, with nearly 300 "Googlers' marched in San Francisco's 40th annual Pride parade on Sunday.

"We braved the rain in Boston, enjoyed the sun in New York, rode a trolley in Chicago and marched with the Israel Gay Youth Organization in Tel Aviv and Haifa," Ms Yeung said of Google workers taking part in such celebrations.

"Googlers will be participating in EuroPride, held in Poland this year, as well as many other parades, including Tokyo for the first time. And we'll be celebrating Pride season in Singapore too." >>> | Thursday, July 01, 2010

Google Moves into Travel Business with ITA Purchase
THE TELEGRAPH: Google has agreed to acquire ITA, a flight information software company for $700 million in cash, in a bid to enter the lucrative digital travel market.

Image: The Telegraph
The search giant is hoping that the cash acquisition, the fourth largest in its history, will allow it to create bespoke search tools focused on travel. ITA, which has been in existence for 14 years, aggregates and organises information it gathers from travel agents and airlines, including flight times, ticket prices and availability.

However, the deal needs approval by the US competition authorities, as the acquisition would bring together the world’s largest search engine with one of the biggest pieces of travel search software. >>> Emma Barnett, Technology and Digital Media Correspondent | Friday, July 02, 2010

Google Translate in Punjabi

It seems my little vacation has been cut short by events.  Two new posts today.  Both good news.

First, I have been looking for a way to translate this blog into Punjabi for nearly four years.  Now there might be a way.  It's a long shot, but then my being here typing this is statistically impossible and here I am.

Google has a really cool service called "Google Translate" which translates web pages from one language to another very quickly.  So now when I get a Spanish or German or even Chinese.  But not Punjabi.  This must be corrected!

There is currently a petition to get Punjabi covered by Google Translate.  Google has a reputation of listening to its users. It is totally nonpolitical.  All it says is:  

We would like 'Google Translate' to create a language Punjabi. All the signatures, are willing to use this feature, if created. 

Please sign it at:

http://www.gopetition.com/petitions/google-translate-in-punjabi/sign.html

People who create google logo

Dennis Hwang

You know google? Well, google is not separated from the elements known to doodle. That tablets, written in large GOOGLE homepage. Every day there is a specific warning, doodles will be changed in accordance with the theme of the day. Do you know who is behind this? I mean who is designing logos such diverse google? Let us see his biography .. : D

Apparently that does not alleged that the design google doodle asia. His name is Dennis Hwang. Dennis Hwang was born in 1978, Korean nationals. Dennis is a person who enters the field of graphic design. Doodle himself was born in 1998 when fesival burning man, the first doodle designed by Google founders Larry Page and Sergey Brin. Onwards, Dennis Hwang came in and started designing google doodle. Hwang's work first is when google bastil commemorate the day in France, 14 July 2000. He designed 50 doodles in each year. Logos also has her design is the logo to commemorate the thanks giving, Christmas Day, and other events.

Dennis Hwang

Employment position in google which was hanging on the international division actually is the webmaster, which makes him responsible for all international content google and this makes it always busy. "He is one of an unknown artist who is very popular. The result of his work was not displayed in galleries or museums, but the views of millions of times by people of the world", here's how CNN described the figure of Dennis Hwang.

In his work today. Doodle design only covers 20% of the total work. You can imagine how busy he was ... :D
Yes, I like the way CNN says .... reliable artist unknown world. If I do not post about Dennis Hwang, maybe you also not know who's designing the google doodle .. hahaha

Dennis Hwang

In Google Index ?

Who would not want to blogs, we are quick in the article by the Google index.Surely all want.Especially if google really quick indexnya. As the natural by padhe / teacher farmers.In the google index with the most rapid take only 2 minutes: D. Wau really really fast.
So here Google is purely voluntary and the website mencrawle happy for us if we like to update.So be ready to ready your blog in the index by google.For that let me quickly keindex by google it must be updated sering2. Updates any distance you 5-7 hours per article (myth): D.'ll Quickly indexed in line ooopss blog indexed in google first page meant.So the key update time blogging ... yes.