Showing posts with label Ratings At A Glance. Show all posts
Showing posts with label Ratings At A Glance. Show all posts

Tuesday, May 17, 2011

Ratings For the Week of May 9th - May 13th


1 - Special programming was aired on one night during the week.


Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.




All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Tuesday, May 10, 2011

Ratings For The Week of May 2nd - May 6th


1 - Special programming was aired on one night during the week


Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.



All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Tuesday, May 3, 2011

Ratings For The Week of April 25th

1 - Special programming aired on four nights during the week
2 - Special programming aired on three nights during the week


Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.


CNN DOMINATES CABLE NEWS COVERAGE WITH NEWS OF THE DEATH OF OSAMA BIN LADEN;

Outperforms both FNC and MSNBC;

CNN PEAKS AT 11:30 PM WITH 9.5 MILLION VIEWERS

According Nielsen Fast National data, CNN dominated cable news coverage with the breaking news of the death of Osama bin Laden on Sunday night, May 1st.

10:00 pm – 3:00 am, ET: CNN’s Coverage of the Death of Osama bin Laden vs. Cable News Competition

Coverage of the death of Osama bin Laden (10:00p-3:00a) delivered 4.142 million total viewers and 2.101 million P25-54, up 981% and 1434% over the prior 4-Sunday performance, respectively. FNC followed with 2.845 total viewers and 1.267 in the demo and MSNBC trailed with 1.584 total viewers and 800k in the demo.

• CNN was top-rated in both total viewers and P25-54, topping second-place FXNC by 46% among total viewers and 66% among P25-54. CNN also out-performed third-place MSNBC by 161% among total viewers and by 163% among P25-54.

• This is CNN’s best 10:00p-3:00a performance since Election Night 2008, when the network delivered 8.989 million total viewers and 4.598 million P25-54.

11 pm: The hour President Obama announced bin Laden’s death:

CNN: 7.763 million total viewers/3.904 million demo 25-54

FNC: 4.778 million total viewers/2.070 million demo

MSNBC: 2.275 million total viewers/1.126 million demo

• CNN’s coverage peaked during the 11p hour averaging 7.763 million total viewers and 3.904 million P25-54.

• By quarter-hour, CNN’s coverage peaked at 11:30pm (Pres. Obama Address) with 9.527 million total viewers and 4.768 million among adults 25-54.

• The hour outperformed CNN’s 11 pm prior four Sunday’s average by +1080% among total viewers and +1627% among P25-54.

10 pm: Leading up to President Obama’s announcement:

CNN: 2.329 million total viewers/961k demo 25-54

FNC: 2.317 million total viewers/895k demo

MSNBC: 1.085 million total viewers/485k demo

Social Media: While news of Osama bin Laden’s death was unfolding, the terms “Wolf Blitzer” and “watching CNN” became trending topics globally on Twitter between 10p and 2a ET.






All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Tuesday, April 26, 2011

Ratings For The Week of April 18th - April 22nd



Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.


All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Tuesday, April 19, 2011

Ratings For The Week of April 11th - 15th


1 - Special programming was aired on one night during the week

Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.


All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Tuesday, April 12, 2011

Ratings For The Week of April 4th - 8th



Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.


All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Tuesday, April 5, 2011

Ratings For the Week of March 28th - April 1st


1 - Special programming was aired on one night during the week

Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.




All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Wednesday, March 30, 2011

Ratings for the week of March 21, 2011

Ratings for the week March 21, 2011 - March 25, 2011

8PM^
Adults 25-54
FOX727200
CNN240600
MSNBC215600
HLN157400
9PM^
Adults 25-54
FOX568400
CNN294400
MSNBC315600
HLN83800
10PM^
Adults 25-54
FOX541000 1
CNN403000
MSNBC286000 1
HLN114800

1 4 night average used. FOX and MSNBC did not air regular programming on Friday night.

^ Courtesy Nielsen Media Research; Demographics where noted; Live + Same Day (LS) Fast Track Nationals.



A few ratings related articles appeared over the past week...


CNN sent 11 crews to cover Japan’s earthquake and tsunami, including headliners Anderson Cooper and Sanjay Gupta. Anchors Wolf Blitzer and Piers Morgan were elsewhere last week: Mr. Blitzer hosting his evening newscast from France, Egypt and Tunisia and Mr. Morgan heading to Israel to interview Prime Minister Benjamin Netanyahu.

The deployment was the most visible example yet of new domestic chief Ken Jautz’s vision of CNN as a substantive news network that takes full advantage of its company’s newsgathering heft to concentrate more on journalism and a wide range of stories and less on political debate.

The abundance of news from Japan, Egypt and Libya makes this a particularly well-timed strategy. CNN is leading MSNBC in prime-time viewership in March. If that holds up, it will be the network’s first time in second place, behind Fox News Channel, in the cable-news ratings since January 2010, the Nielsen Co. said. CNN’s weekday prime-time audience is up 28 percent this year compared with the last three months of 2010. MSNBC is up 5 percent and Fox down 8 percent in the same period.

During the past few difficult years, CNN seemed more defined by what it took pains to say it wasn’t — a partisan talk network — than what it was.

“It’s important to stand out by being different,” says Mr. Jautz, a longtime CNN executive who replaced Jon Klein in the fall at the helm of the domestic network. “If much of the cable space is politically oriented and partisan politically oriented, the way to be different is … to talk about different subject matters and approach it differently.”

...

To continue reading... Washington Times, CNN steers to straightaway



For CNN, another international crisis means another opportunity -- until, of course, it doesn't.

Turmoil in the Middle East and a devastating earthquake in Japan have once again ratcheted up U.S. interest in what's happening overseas, triggering a related flurry of stories about how CNN has been the beneficiary. Once again, CNN is talking about how to parlay its temporary ratings surge into renewed vigor and an improved competitive standing.

If that sounds familiar, it should. Top CNN execs probably don't want to hear that they sound like Jonathan Klein, but in early 2005 their predecessor at the channel was saying a lot of the same things after ratings spiked in response to the Indonesian tsunami. "CNN Demonstrates Global Strength With Tsunami Coverage," read one press release at the time.

Yet CNN's strength has also consistently turned out to be its glass jaw -- a function not merely of missteps by the channel (though there have certainly been plenty of those), but a short U.S. attention span when it comes to sustaining focus on crises abroad.

In November, CNN put out another press release touting how over the course of a month, the third-place cable news network -- behind Fox News Channel and MSNBC -- actually reached far more people overall than either of its competitors: 95 million tuned to CNN, per Nielsen data, compared with 83 million and 79 million for Fox and MSNBC, respectively.

Those numbers have long demonstrated the radio-like dilemma CNN faces: Its cumulative audience, or "cume," is generally higher, in much the way more motorists listen to news radio -- for traffic, weather, scores -- a few minutes at a time. But its average audience at any given moment is significantly lower, due to lengthier tune-in for Fox and MSNBC's opinion hosts, where the format approximates talkradio.

...

To continue reading... Variety, Feast or famine for CNN: Thriving in times of crisis isn't a good business model



... and from CNN:

CNN TOPS MSNBC IN PRIMETIME IN THE KEY DEMO FOR THE FIRST TIME IN SIX QUARTERS

ALSO BESTS MSNBC IN TOTAL DAY AND DAYSIDE AMONG TOTAL VIEWERS AND THE DEMO 25-54 DURING FIRST QUARTER 2011

‘Piers Morgan Tonight’ Has Most Growth of Any Cable News Program this Quarter; Increasing 52% in the Demo 25-54 vs. a year Ago Programming; Also Tops Rachel Maddow in the Demo

PRIMETIME:

For the first quarter 2011, CNN outperformed MSNBC in the key demo among adults 25-54 in M-F primetime for the first time in six quarters (Q3 2009), averaging 276k vs. 269k. In M-F primetime, CNN grew +28% compared to Q1 2010, while MSNBC’s growth was much less substantial (+9%) and Fox News actually lost -21% of its primetime audience during the quarter.

TOTAL DAY AND DAYSIDE:

CNN topped MSNBC in total day (6a-6a) in both the key demo and among total viewers with CNN averaging 190k adults 25-54, a 24% advantage over MSNBC’s 153k, and had 548k total viewers, 20% more than MSNBC’s 456k. CNN grew +28% in the key demo compared to first quarter a year ago, while MSNBC was up only +12% Fox News was down -18%.

During dayside programming (9a– 5p) CNN Newsroom easily outperformed MSNBC each hour, with MSNBC placing either 3rd or 4th throughout the day during the first quarter. For the quarter among adults 25-54, CNN averaged 181k vs. MSNBC’s 83k and in total viewers, CNN posted 601k vs. MSNBC’s 347k. In addition, CNN increased +30% in the demo during the daytime, while MSNBC increased +12% and FNC was down -20%.

FIRST QUARTER 2011 PROGRAM HIGHLIGHTS:

CNN’s Piers Morgan Tonight grew the most of any cable news program this quarter, increasing 52% in the key demo compared to CNN programming a year ago (308k vs. 202k). In total viewers, Morgan is also up +23%, Maddow increased +15% and Hannity is down -20% vs. Q1 2010. In addition, Morgan topped MSNBC’s Rachel Maddow in the key demo (308k vs. 297k) for the quarter.

CNN’s AC 360 outperformed MSNBC at 10p in both the demo (318k vs. 241k) and total viewers (859k vs. 789k) – with AC 360 growing +40% in the demo while MSNBC increased +22% and FNC was down -28% compared to a year ago.

CNN’s 8 pm program was the only show to grow in the key demo compared to last quarter, increasing +14% (202k vs. 177k), while MSNBC declined -6% (248k vs. 263k) and The O’Reilly Factor lost -18% of its 25-54 audience (770k vs. 937k).

John King, USA at 7 pm bested MSNBC’s Hardball for the quarter in the key demo (201k vs. 193k) and grew +16% compared to a year ago.

The Situation Room with Wolf Blitzer also topped MSNBC at 6 pm, increasing its demo audience by +38% (215k vs. 156k) and growing its total viewer audience by +10% (677k vs. 618k) vs. first quarter 2010. And at 5 pm, the Sit Room also topped MSNBC and increased +38% in the demo/+10% in total viewers, while FNC’s Glenn Beck lost -38% of its demo 25-54 audience (481k vs. 776k) this quarter vs. a year ago and is down -31% in total viewers (1.980m vs. 2.851m).

CUMULATIVE AUDIENCE:

CNN reached a cumulative Q1 2011 average monthly audience of 103.9 million, Fox News followed with 86.6 million and MSNBC trailed with 83.2 million.


CNN’S ANDERSON COOPER 360 IS #1 CABLE NEWS PROGRAM AT 10 PM IN MARCH; FNC’S ON THE RECORD SLIPS TO SECOND IN KEY DEMO 25-54 FOR THE FIRST TIME IN OVER TWO YEARS;

CNN Overtakes MSNBC in Primetime for the First Time in 14 Months;

CNN Records Triple-Digit Growth in Primetime and Total Day; while MSNBC Loses Viewers at 8 pm and FNC Loses Viewers in Primetime in vs. a Year Ago

In March, CNN’s Anderson Cooper 360 was the #1 cable news program at 10 pm in the key demo adults 25-54, overtaking FNC’s On the Record with Greta Van Susteren for the first time in 26 months (January, 2009). For the month, AC 360 averaged 496k among adults 25-54, while FNC slipped into second place with 480k and MSNBC’s The Ed Show was a distant third with 266k. Compared to a year ago, the CNN 10 pm program had significant growth, increasing +153% in the key demo (496k vs. 196k) and +66% in total viewers (1.165m vs. 702k). During the heightened news cycle, FNC actually lost viewers at 10 pm, decreasing -13% in the demo (480k vs. 552k) and losing -16% in total viewers (1.802m vs. 2.154m) vs. a year ago.

PRIMETIME:

CNN surpassed MSNBC in M-F primetime for the first time in 14 months (January 2010), averaging 393k in the demo, a 40% advantage over MSNBC’s 280k. CNN also topped MSNBC in total viewers in M-F primetime with 1.013m vs. 992k total viewers. Compared to last year, CNN grew by triple digits in M-F prime, increasing +126% (393k vs. 174k) in the demo and +56% in total viewers (1.013k vs. 648k), while Fox News lost -11% of their demo primetime audience (629k vs. 705k) and was down -13% in total viewers (2.398m vs. 2.751m). MSNBC grew only slightly in primetime during the news-fueled month, increasing +12% in the key demo (280k vs. 250k) and just +8% in total viewers (992k vs. 921k) vs. a year ago.

CNN’s 9 pm program Piers Morgan Tonight outperformed MSNBC’s Rachel Maddow Show in the demo (380k vs. 338k) in March, growing an impressive +118% vs. CNN programming a year ago and significantly more than Maddow’s increase of +24%, while FNC’s Hannity lost -4% of his demo 25-54 audience. This represents the first time in 14 months that CNN topped Maddow. At 8 pm, In the Arena topped MSNBC’s Last Word with Lawrence O’Donnell (308k vs. 246k) for the month in the demo – this is the first time that CNN has topped MSNBC at 8 pm in over three years (February, 2008). In addition, In the Arena was the only cable news network to grow vs. a year ago at 8 pm – in both the demo and total viewers, increasing +103% in the demo/+51% in total viewers, while Lawrence O’Donnell was down -7%/-9% and The O’Reilly Factor decreased -13%/-11%.

PUBLIC AFFAIRS PROGRAMMING:

At 7 pm, John King, USA easily topped MSNBC’s Hardball in both total viewers (850k vs. 722k) and in the demo 25-54 (315k vs. 207k), growing +132% in adults 25-54 and +64% in total viewers vs. a year ago. This represents JK, USA’s best month since launching a year ago among both total viewers and the demo.

CNN’s Situation Room with Wolf Blitzer at 5 pm also topped MSNBC, increasing +162% in the demo (306k vs. 117k) and +80% in total viewers (972k vs. 539k) compared to last year. FNC’s Glenn Beck continues to experience declines at 5 pm – decreasing 33% in the key demo (514k vs. 763k) and losing one quarter (-25%) of his total viewer audience (2.061m vs. 2.748m) compared to March, 2010. In addition, the Situation Room at 6 pm grew +157% in the demo (332k vs. 129k) and +82% in total viewers (932k vs. 513k).

On Sundays, State of the Union with Candy Crowley at 9 am grew +105% in the key demo (287k vs. 140k) and by +48% in total viewers (711k vs. 479k), and Fareed Zakaria: GPS at 10 am increased +103% in the demo (240k vs. 118k) and +60% in total viewers (597k vs. 372k) vs. last March.

TOTAL DAY:

In total day (6 am-6 am), CNN also had the most growth of all the cable news networks vs. a year ago, increasing +125% in the key demo 25-54 (295k vs. 131k), while MSNBC grew only +20% (159k vs. 133k) and Fox News was down by -2% (345k vs. 353k). In total viewers, CNN was up +67% (766k vs. 459k), MSNBC grew +16% (463k vs. 400k) and FNC decreased -4% (1.234m vs. 1.289m).

MORNING AND DAYSIDE:

CNN’s American Morning placed second for the month of March in both total viewers (473k) and the demo 25-54 (224k), with MSNBC’s Morning Joe slipping to 3rd in total viewers (445k) and dropping to 4th place in the demo (136k).

During dayside programming, CNN Newsroom topped MSNBC each hour (9am-5pm) in both the key demo 25-54 and among total viewers. At 12 noon, CNN Newsroom was #1, topping both Fox News and MSNBC in the demo with 254k vs. 238k/105k respectively. At 3 pm, CNN Newsroom also easily topped MSNBC’s Martin Bashir -- 262k vs. 89k in the key demo 25-54. In head-to-head comparisons with MSNBC’s daytime non-opinion programming CNN almost tripled MSNBC in the key demo (261k vs. 92k) and held a 123% advantage among total viewers (793k vs. 356k).

CUMULATIVE AUDIENCE:

CNN reached a cumulative audience of 114.6 million viewers in March, FNC lagged behind with 89.4 million and MSNBC averaged 84.8 million.

CNN DIGITAL:

CNN.com Sets Global traffic, video and mobile usage records in March.

Traffic:

CNN.com served 67 million global page views on Sat., March 12th, making it the highest weekend day (Sat. or Sun.) in CNN.com’s history.

CNN.com averaged 75 million page views per day, an increase of 66% over last March from Friday, March 11-Sun., March 20.

In March to date, CNN.com has averaged 60 million page views per day, a double-digit increase over Feb. by 25% and over March 2010 by 34%.

Video:

CNN.com served 60 million global video starts on Friday, March 11, the highest level of video usage for a single day in CNN.com’s history (prior high: Obama inauguration).

During the first week of Japan coverage, CNN.com served more than 134 million global video starts, more than the previous 43 days combined.

Mobile:

CNN’s mobile site achieved 13.9 million page views globally on Fri., March 11, the highest single day to date since tracking began in May 2010.



All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Thursday, March 17, 2011

Ratings For The Week of March 7th


1 - Special programming was aired on one night

Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.


All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Thursday, March 10, 2011

Ratings For The Week of February 28th


1 - Special programming was aired on one night


Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.





All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Thursday, March 3, 2011

Ratings For The Week of February 21st

1 - Special programming was aired on two nights


Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.


Also, here's some information CNN released on their ratings for February:

IN FEBRUARY CNN GROWS 55% IN M-F PRIMETIME COMPARED TO A YEAR AGO, THE MOST OF ANY CABLE NEWS NETWORK;

CNN OVERTAKES MSNBC AT 10 PM AND IN TOTAL DAY;

Piers Morgan Tonight is Up 50% vs. a Year Ago;

John King, USA Has Best Month Since Launch;

FNC has Double Digit Declines throughout February

TRAFFIC TO CNN.com WAS UP GLOBALLY 10% YEAR OVER YEAR

CNN

During the month of February, CNN had the most growth of any cable news network in M-F primetime compared to a year ago, increasing an impressive +55% in the key demo 25-54 (243k vs. 157k) while MSNBC grew only +8% (265k vs. 246k) and FNC lost viewers, decreasing -14% (575k vs. 666k). In total viewers, CNN also had most growth in primetime increasing +31% (766k vs. 583k) vs. a year ago, MSNBC grew +18% (995k vs. 842k) and FNC declined -12% (2.322m vs. 2.649m).

In addition, CNN’S AC 360 overtook MSNBC at 10 pm in February and CNN topped MSNBC in total day in the demo 25-54 and among total viewers for the first time since June 2010. In total day, CNN posted 159k in the key demo 25-54, an increase of +19% from last year (134k) and averaged 484k in total viewers, a rise of +3% (468k). MSNBC placed third in total day in the demo (146k) and in total viewers (450k).

Throughout each hour of primetime (M-F), CNN posted big gains compared to a year ago. While CNN overtook MSNBC at 10 pm, the network significantly narrowed the gap with MSNBC at 8 pm and 9 pm compared to 4th quarter averages. FNC had double digit declines throughout primetime.

At 10 pm:

• Anderson Cooper topped MSNBC at 10 pm for the first time since June 2010, with AC 360 averaging 305k compared to MSNBC The Ed Show’s 234k in the demo 25-54. In total viewers, Cooper also topped Ed Schultz with 855k vs. MSNBC’s 827k.

• Anderson Cooper is up +83% in the demo 25-54 compared to a year ago (305k vs. 167k), Shultz increased +41% (234k vs. 166k), and FNC’s Greta Van Susteren was the only network to lose viewers at 10pm, decreasing -13% (406k vs. 466k).

• AC 360 is also up +55% in total viewers compared to a year ago (855k vs. 550k), MSNBC is up +53% and FNC is down -12%.

• During the 4th quarter, the demo gap between AC 360 (205k) and MSNBC (258k) was -8% -- today, Cooper (305k) has overtaken The Ed Show (234k) with a +30% advantage (data does not include MSNBC Investigates/Lock Up episodes when that programming aired on Fridays at 10 pm).

At 9 pm:

• Piers Morgan Tonight is up +50% in the demo 25-54 compared to a year ago (237k vs. 158k), growing more than MSNBC’s Rachel Maddow who is up +39% (302k vs. 217k), while FNC’s Hannity is down -10% (559k vs. 620k).

• Piers Morgan is also up +21% in total viewers compared to a year ago (812k vs. 672k), MSNBC is up +34% and Hannity is off -11%.

• Piers Morgan is top rated among younger viewers (adults 18-34), increasing +78% from a year ago (66k vs. 37k), while MSNBC was down -21% (52k vs. 66k) and FNC declined -27% (60k vs. 82k).

• During the 4th quarter, the demo gap between CNN’s Larry King (169k) and Maddow (285k) was -41% -- today, the gap between Piers Morgan (237k) and Maddow (302k) is just -22%.

• Launch-to-date (January 17-February 25) Piers Morgan is averaging 235k in the key demo (an increase of +28%) and 787k in total viewers, up +11% compared to the same period a year ago.

At 8 pm:

• In February, CNN was up +27% in the demo 25-54 compared to the same period a year ago (186k vs. 146k), while MSNBC’s Lawrence O’Donnell was down -9% compared to Keith Olbermann during the same period last year (235k vs. 258k). FNC’s O’Reilly was also down -14% vs. a year ago (775k vs. 906k).

• CNN is also up +20% in total viewers compared to a year ago (631k vs. 527k), O’Donnell is up just +7% and O’Reilly is down -12%.

• During the 4th quarter, the gap between CNN (135k) and Keith Olbermann (286k) was -53% in the demo -- today, the gap between CNN at 8 pm (186k) vs. Lawrence O'Donnell (235k) is now just -21%.

At 7 pm, John King, USA is also up in February, increasing +20% in the demo 25-54 (177k vs. 148k) compared to a year ago. This represents King’s best month since launch (March 2010) with 559k in total viewers; up 28% vs. January.

At 5 pm, CNN’s Situation Room with Wolf Blitzer increased +43% in the demo (196k vs. 137k) and +9% in total viewers (714k vs.653k) compared to last year. FNC’s Glenn Beck is experiencing big declines compared to a year ago – decreasing -32% in the key demo 25-54 (513k vs. 753k) and has declined -26% in total viewers (2.084m vs. 2.833m). In addition, the Situation Room at 6 pm is up +43% in the demo (199k vs. 139k) and increased +13% in total viewers (647k vs. 574k), while FNC’s Bret Baier declined -12% in the demo (468k vs. 533k) and is off -11% in total viewers vs. a year ago (2.206m vs.2.469m).

In February, CNN topped MSNBC during the daytime (9am-5pm) in both the key demo 25-54 and among total viewers. In head-to-head comparisons with MSNBC’s daytime non-opinion programming CNN more than doubled (+108%) MSNBC in the key demo (173k vs. 83k) and held a 60% lead in total viewers (589k vs. 367k). MSNBC trailed CNN every hour during the daytime in the demo and total viewers.

CNN reached a cumulative audience of 91.0 million viewers in February, FNC lagged behind with 79.8 million and MSNBC averaged 76.1 million.

CNN Digital:

In February, traffic to CNN.com was up globally 10% year over year.

· Breaking News: The revolutions in Egypt and Libya drove traffic to CNN.com.

· During the first three days of Feb. traffic to CNN.com increased 17% daily over the prior 4-week average.

· Libya coverage also boosted traffic. On Mon., Feb. 21st, traffic to CNN.com was up 55% over the prior 4-Sunday average and up 6% over the last holiday-Monday’s traffic (January 17, 2011).

[Source: Omniture Site Catalyst, Domestic and International. Year-over-year claim based on average daily for February 1-27 compared to last year’s average daily for the same time period.]

· Video: Total global video starts (VOD + Live) were up by 30% and live video starts were up by 20% over 4Q10 levels largely as a result of video related to the revolutions in Egypt and Libya.

[Source: Omniture Site Catalyst, Domestic and International. Comparisons based on average daily data for February 1-27 and average daily for Oct.1-Dec.31, 2010 for Q410.]

· Features: Feature content also helped drive traffic to CNN.com in Feb., with several sections showing double-digit percentage gains over last Feb.

· Tech increased by 18% with nearly 1 million page views per day during the month.

· Opinion increased 51% with half a million page views per day.

· Health increased 46% with 860 thousand daily page views.

· Living increased 66% with 800 thousand page views per day.

· Blog Traffic: Altogether, blog traffic in Feb. accounted for 97 million page views. Joining This Just In and the Political Ticker in the top five were The Marquee (Entertainment), The Chart (Health) and Belief Blog (religion).

· Belief Blog increased 130% over last month’s performance due to a story about Chick-fil-A with 900 thousand page views and a high-school wrestler refusing to wrestle a female with 603 thousand page views.

[Source: Omniture SiteCatalyst, Domestic and International. Note: Year-ago comparisons were not possible for the Belief Blog as it had not launched yet. All month-end data for February 2011 is based on average daily for February 1-27, 2011 and is compared to time periods with data expressed in a comparable manner. Blog traffic cumulative total for month through 3 p.m. February 28, 2011]





All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Thursday, February 24, 2011

Ratings for the Week of February 14th


Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.


All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.

Thursday, February 17, 2011

Ratings for the Week of February 7th

1 - Special programming was aired one night during the week


Rating calculations are weekly averages based on nightly ratings provided by TVNewser with data by Nielsen Media Research. Numbers reflect Live and same day (DVR) data.



All content, unless otherwise cited, is © All Things CNN and may not be used without consent of the blog administrator.